He's got a movie coming out, a memoir hot off the presses, a Newseum display (wait, really, Newseum?) now Ron Burgundy has his own line of contrast-piping retro tighty-whities for sale. Now, if only they come with their own Christina Applegate, well, I'd have to be in my bunk for a while. This isn't a joke -- Burgundy is only inches away from being a Colbert -- and Jockey is apparently happy to have him as their spokesanchor. Stay classy, underwear industry!

Via.