Muzak, the company that was built on orchestral versions of Firefall songs and 1950s crooner tunes, is trying to be cooler by changing its name. After spending decades to establish your business as the calming, soothing background sounds to the life of a mall, now you're going to throw it all away, Muzak? It's like Kleenex deciding it's tired of being associated with runny noses and wants to enter the teen-girl-clothing-market. Suck it up, Muzak, you do what you do so well, and even though my small-town grocery store now plays top-40 hits over its "muzak" system, you'll always have a soft spot in people's hearts.

Via.