New, from the minds of Carl's Jr: Hot Chicks Eating Burgers. Dear god, when you distill hamburger marketing down to its bare essentials, it gets even better. I mean, check out the maid one: french dip, french maid, and a sadness behind her eyes that nobody can love away. Bonus points: I learned of this ad campaign from Diane Sawyer, who devoted more time to these videos than, well, these videos. Aside from the new Hot Chicks campaign, every other ad they reference has been seen here, too. I fear Sawyer is reading my blog for segment ideas. Curse you Diane Sawyer!